
Printing may be one of the final steps in the magazine production process, but selecting a printer should be one of the first things you do when you launch your association magazine. Your choice can be the difference between a smoothly executed process and a logistical nightmare. When sourcing printers, be on the lookout for a true partner — someone who can be in the trenches with you and cares as much about the quality of your magazine as you and your members do. “It’s about building a relationship where they are seriously......
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