It can be fun to go back into the archives of your association’s magazine and see how the look and feel has changed over the years — especially if you’ve been producing a magazine for decades. The style of your magazine speaks for your organization, and it clearly represents the era you’re in. If your 2025 publication is still using layouts from the late ’90s or typefaces from 2012, it’s going to look dated. Why does it matter? If your magazine looks stale, members may assume the same about your programs. Safe and......
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4 Content Strategies for an Award-Winning Magazine
It’s the rare association executive who is in the business just for the accolades. In fact, most...
5 Steps to Redesigning Your Magazine
You’ve decided to embark on a redesign of your association’s magazine. Great! You’ve made the right decision....
6 Signs It’s Time to Redesign Your Association Magazine
Picture this: You’ve just arrived at the office, settled into your desk chair and are ready to...